When it comes to makeup, foundation
is one of the most important components to achieving a polished
look. There are tons of different formulas, price
points, and (finally) plenty
of shades to choose from, so finding the perfect option has
never been easier.

But (ugh, there’s always a but!) applying said foundation can be
tricky. We know it’s not brain surgery or anything, but admit it:
You’ve definitely experienced that feeling of utter betrayal when,
for reasons beyond your understanding, your foundation looks like a
hot mess. If only we all had professional makeup artists on call at
all times, this wouldn’t be a problem, right?

Well, as it turns out, the beauty editors of Who What Wear
actually do have some pals in the beauty business who can
troubleshoot these foundation issues. That’s where celebrity makeup
artists Kelsey Deenihan and Sarah Tanno come in. Deenihan’s clients
include stars like Lucy Hale, Reese Witherspoon, Millie Bobby
Brown, and Nathalie Emmanuel, just to name a few. Tanno is Lady
Gaga’s trusted artist and is responsible for the singer’s
out-of-this-world 2019
Met Gala makeup looks. So, yeah, these ladies know what they’re
talking about, and they’re sharing that wisdom here.

To set the record straight and provide solutions for some of the
biggest foundation issues that are standing between you and
flawless skin, we got Deenihan’s and Tanno’s takes on the top
foundation mistakes that are sabotaging flawless execution. Get
their tips, and shop the must-have products you’ll need to
implement them ahead.

As Deenihan explains, aggressively tugging and rubbing
foundation into your skin is not the move. “People are in such a
hurry. If you’re using all this anti-aging skincare, and you’re
getting your lasers and facials, yet you’re literally pulling your
face down to apply makeup with your fingers… just no.” Tanno
admits to using all different methods of foundation application.
“There are many ways to apply your favorite foundation: brushes,
sponges, or your fingers. None of them are wrong! I often use all
three,” she explains.

The takeaway: Take it easy on your face!
There’s no right or wrong tool to use, but be conscious of the
vigor with which you’re using them.

This one might seem like a no-brainer, but Deenihan and Tanno
both agree that more goes into shade matching than you might think.
For starters, you’ve got to consider that your face is most likely
more than one color. “You want to match [your foundation] to your
jawline so it seamlessly blends into your neck as well,” says
Tanno. “Usually the forehead is a bit darker and warmer, so I
wouldn’t bring the same shade all the way to my hairline. You can
simply blend a darker shade or just use bronzer to blend skin
tone.” Deenihan says this is especially true of darker skin tones,
where mismatched coloring can result in ashy, orange, and even
green casts. “I literally use six different colors on some
people,” she shared. “The undertones are so much more prominent in
darker skin tones.”

The takeaway: Take all the colors of your face
into account, and don’t forget those undertones.

Just because some foundations contain skin-moisturizing
ingredients doesn’t mean you should skip wearing an actual
moisturizer underneath. Not only does it help keep your skin happy,
but it also helps the foundation spread more easily on the skin.
Tanno is a huge fan of an adequately quenched face ahead of any
foundation application. “I apply the Marc Jacobs Youthquake
moisturizer first so [the skin] has great hydration and slip. Now
it’s super easy to get the level of coverage and color you’re
looking for.”

The takeaway: Moisturizer will protect your
skin and help your foundation glide better. Don’t skip it.

If you want to avoid a caked-on foundation look, Tanno and
Deenihan both recommend starting small when it comes to the amount
you’re applying. “If you’re not performing on a stage, you
shouldn’t look like it. I love a good full coverage for the right
occasion, but less is really more,” says Tanno.

The takeaway: Start small, and add more
foundation little by little as needed. After all, you can always
apply more if you feel like you want more coverage.

Lighting can make or break your foundation application. Having a
clear picture of your strokes and colors is key when it comes to
that flawless look we’re always after. “Make sure to blend
foundation on your neck and the redness of your ears for a perfect
complexion. Then go check it by a window. If it looks great in
daylight, you are good to go,” says Tanno.

The takeaway: Make sure to check your work in
the light. (Natural is best.)

Up next, the 16 best
celeb beauty looks of the week.

from Purple Style | Top Fashion News https://ift.tt/2LpUzcy