If I were to ask you what the forever-infamous vampire facial,
Kim Kardashian West, and molecular science–backed skincare have
in common, you’d discover Barbara
Sturm, MD, as the common denominator. An innovator in
science-backed skincare, she came up with the concept of
customized, infused skincare wherein a person’s own PRP (aka
platelet-rich plasma) could be applied to the skin to stimulate
collagen and elastin, and she’s internationally known for her
non-surgical/invasive
skincare rejuvenation techniques, A-list clientele, and, oh
yeah, her ultra-coveted skincare line. (Hollywood—her clients and
beyond—collectively obsesses over it.) 

Considering Sturm is basically the queen of skincare and
routinely cares for a diverse grouping of clients—from skin tone
to age—we wanted to pick her brain about skincare routines. More
specifically, exactly what we should and shouldn’t be doing during
every decade of life to achieve optimum glow and skin health. Just
last weekend, I had the opportunity to attend a master class Sturm
gave at Sephora’s
epic two-day beauty event
Sephoria, and among other unexpected tips (take purslane and
skip ingestible collagen!), I also had the opportunity to learn
what she would prescribe skincare-wise for
every age bracket. 

Though her products might be an investment, I quickly learned
Sturm is all about minimally invasive but regular, smart, and savvy
skin upkeep (think weekly exfoliation, lots of hydration, and
strategic supplements) in lieu of harsh and aggressive treatments
like lasers, acids, and peels, regardless of age. Ahead, we’re
breaking down Barbara Sturm’s verbatim skincare advice for every
age—what to add and what to skip in terms of both products and
fancier, in-office treatments. Keep scrolling! 

“Hydration,
healthy exfoliation, and lots of moisture are the most essential
things to regularly incorporate into your skincare routine when
you’re in your twenties,” Dr. Sturm tells us. “The key to healthy
skin at this age is cleansing with a hydrating component—this is
super important—in addition to adding extra hydration in the
form of serums and creams. I include my Hyaluronic Serum ($300)
or my Anti-Pollution Drops ($145)—one or the other or
both—because the only thing that provides a healthy skin barrier
function is plump, well-hydrated skin.” (During her Sephoria master
class, Sturm compared well-hydrated skin to a juicy grape and
poorly hydrated skin to a shriveled raisin.) Additionally, she
recommends exfoliating twice a week in order to rid the complexion
of dulling and clogging dead skin cells, which, in turn, will help
prevent issues like blackheads, large pores, and breakouts—all
skin issues that seem to plague folks in their 20s. Then finish
with a high-quality face cream—Sturm’s promises a whopping 24
hours of moisturization post-application, and she has special
formulas for dark and light skin tones—which should be the
norm. Sturm’s recommended treatment add-ons: “Try to book
cleansing facials every four weeks and start taking Skin
Food ($95) supplements.”

Despite all the hubbub surrounding more intensive treatments and
products, Sturm says you can actually skip anything
aggressive like lasers, acids, and peels in your
20s. 

Not
too surprisingly, your skincare routine in your thirties won’t look
all that different from what you’re already doing. “Besides what
you already use in your 20s, you should add a face mask twice a
week, hyaluronic serum in the morning, an anti-aging serum in the
evening, plus eye cream,” instructs Sturm. Sturm’s recommended
treatment add-ons: “Facials with microdermabrasion every two months
and micro-needling every two months. Repair Food for damage
control. Regular dry brushing followed by body cream.”

Again, Sturm says most people in their 30s can forgo anything
aggressive like lasers, acids, and peels. 

According
to Sturm, people in their 40s and 50s can continue with
everything in the prescriptions above and can add strategic
supplements like her Anti-Pollution Food, which contains
adaptogens to help our bodies cope with and bounce back from stress
(which ages us) in addition to her Sleep Food complex, which is
strategically formulated to improve the quality of sleep—a key
element, considering it’s when our skin is in high-gear
regeneration mode. Sturm’s recommended treatment add-ons: “Facials
with microdermabrasion once a month, and micro-needling once a
month. Sleep Food for nightly skin regeneration. Regular dry
brushing followed by body cream.”

Yep! Keep skipping aggressive treatments like lasers, acids, and
peels.

Once
you hit your sixties (and beyond!), Sturm recommends adding a
brightening serum into your routine and swapping your face cream
out for a radiance-enhancing version that will also do double duty
to fade age spots.  Sturm’s recommended treatment
add-ons: “Facials with microdermabrasion once a month and
micro-needling once a month. Sleep Food for nightly skin
regeneration. Regular dry brushing followed by body cream.”

Anything aggressive like lasers, acids, peels.

Up next: People Don’t
Believe My Mom Is 71—Here Are 8 Anti-Aging Serums She
Uses

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